Dan Costello leading a community conversation at The Valley Hub
Field Notes
Rural practice

Main Street Revival: Small Town, Big Dreams

The meeting space was packed on the 19th as over 30 people gathered to hear Dan Costello speak… but Dan had other plans.

By Charlie Dill

The meeting space was packed on the 19th as over 30 people gathered to hear Dan Costello speak… but Dan had other plans. Almost from the start, he transformed the event into a powerful community meeting, inviting audience members to share their thoughts and concerns about Main Street in Cambridge. Dan facilitated the discussion - then sat back, listened, and offered key insights when the energy flowed his way. 

If you prefer video, here are the highlights:

https://youtu.be/JvmvvjWvU_o

Fairytale Charm 

A portion of the night was dedicated to pointing out what is right about our town. It seemed we could all agree that Cambridge carries a particular type of feeling that can’t be manufactured. The audience attributed our charm to the beautiful countryside, old infrastructure, and even the fact that people here don't always agree on things.

You can't build without a foundation 

A few community members brought up the septic problem in Cambridge. According to the audience, building out septic could run one back thousands of dollars. Many plots of land would require an expensive operation to support a functional business. This is a massive barrier to entry and a key takeaway on what actions matter to revitalize main street.

Why does Main Street matter?

A new Cambridge resident told a story of him and his wife visiting the coffee shop. He said it was at that moment they thought… you know what, this place might work. Without that coffee shop he said they might not have called Cambridge home. For town officials, and local do-ers, the above septic issue and business development is essential. It’s our town’s showcase. It’s how we can get young families to move and stay here. 

Neighbors gathered for Dan Costello’s Main Street discussion at The Valley

Connections being made.

The event was supposed to go from 7-8pm but people stuck around and talked till around 9:30pm. People from Cambridge, Salem, Argyle, and I believe Greenwich were all in attendance. This collaboration and comradery between towns is important for economic prosperity in our region. Connections across Washington County will create a stronger, more resilient bond capable of withstanding whatever comes our way. It also equips us with leverage in conversations happening outside the county. 

Big thank you to Dan Costello for bringing the community together last night. We are looking forward to seeing what you do at Hubbard Hall as Interim Artistic Director!

Until next time,

Charlie Dill

The Valley Hub

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